Info for Artists

Note: does your business provide a service? Are you a brick and mortar retailer? If so, you may not qualify to apply as a Mayday artist but you might be a great fit as a sponsor of Mayday! Underground! Please click here to learn more about our sponsorship program.

Artists, we are no longer accepting applications for our Spring Market. Please join our mailing list to be notified when our Holiday Market application is posted!


Please read the following information before submitting your application:

Mayday! Underground Crafts + Art will be held Saturday, April 27, 2019 at the Village Gate Atrium. The show hours are from 10am to 4pm. The space where the show will be held is on the second floor of the Village Gate in the area called the Atrium. Mayday! Underground is a carefully curated indie craft show that allows only handmade items. If you are unsure whether your work would be a good fit, please look at our photo albums on Facebook to get a feel for the show aesthetic.


January 31, 2019: Application deadline

February 8, 2019: Notification of acceptance, waitlist, or denial

February 17, 2019: Booth payment due

March 15, 2019: Last day to drop out and receive a full refund of booth fee

We are NO LONGER leaving the application open for late entries to the waitlist.


Booth fee is $75. We will be collecting the booth fee via Paypal after acceptance. Failure to submit your booth fee by the deadline will result in forfeiture of your booth.


Booth size is 8 feet by 8 feet. Electricity will be available upon request. We will do our best to accommodate all requests for electrical access and wall space.

Tables and chairs will NOT be available for rent. You must bring all materials necessary to set up your booth.


The application calls for a business name and business website. Etsy, Facebook, Instagram, Flickr, or a blog featuring your work are all acceptable.

When you submit your application, please look for an email from wufoo with your application information. This is proof that you applied. If you do not receive an email, check your spam folder. If it is not in spam/junk, your application was likely not received.


The application calls for 5 photos. We do not accept photos by e-mail.

Please use the following naming convention:

• Product photos: yourbusinessname1, yourbusinessname2, yourbusinessname3

• Booth photo: yourbusinessnamebooth

• Photo for social media use: yourbusinessnamemedia

File format must be .jpg

Maximum file size is 500KB

Photo submissions that do not meet these parameters will not be juried.


Swag for the show is no longer optional. You will be required to submit a minimum of 5 pieces of swag. However, if you don’t want to donate, you can opt to pay a $10 swag fee that will help us offset the cost of obtaining suitable swag as needed. Accepted artists will receive information on how to get the swag to us.

Types of swag we’re looking for: Buttons, pins, notecards, mini prints, small objects, magnets, bookmarks, earrings, pendants, stickers, and so on. We’ll be assembling a total of 60 swag bags.


Mayday! Underground is run entirely by volunteer coordinators. Every penny of your booth fee goes toward show expenses and the following advertising:

Extensive targeted Facebook and Instagram ads

Flier and postcard distribution throughout the greater Rochester area

Press release to local news media

Cross-promotion with our generous sponsors

Partnership with Yelp as a featured event

Artist spotlights on all Mayday! Underground social media channels


Please note that prior acceptance to the Mayday! Underground show does not guarantee acceptance to future shows. We typically receive at least 200 applications for around 70 spaces, and we try to feature new vendors at every show.

If you bring work that was not included in your application or approved by the jury, you will be asked to remove it. This may affect your acceptance to future Mayday! events.

The building will be open for you to set up at 8am Saturday morning. We MAY be able to set up Friday but the venue will not confirm that for us until the Monday before our event. Do not leave valuables Friday night since there is no door that can be locked to separate the space from the rest of the building.

You will vend at your own risk. You cannot hold the Stern Properties, the Village Gate, or Mayday! Underground responsible for any damages to yourself or your property.

Failure to comply with any of the above requirements may result in removal from the show without refund.

Join the mailing list to receive show notifications and calls for artist applications!

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